Editorial: A ‘Big 4’ Alternative is Essential for a Developed India

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Editorial: A ‘Big 4’ Alternative is Essential for a Developed India

A recent meeting at the Prime Minister’s Office has sent a clear signal that the government is serious about reducing its reliance on the global ‘Big 4’ consulting firms — Deloitte, EY, KPMG, and PwC — and promoting domestic advisory firms instead. This is not merely a matter of economic self-reliance, but increasingly one of strategic sovereignty and policy independence.

A ‘Big 4’ Alternative is Essential for a Developed India

From policymaking to government reforms and corporate restructuring, foreign consulting firms have played a significant role across various sectors in India. These firms have worked for years on numerous projects with both central and state governments. However, concerns have often been raised: can foreign consultants truly understand ground realities as deeply as indigenous institutions?

The government’s concern operates on two levels — first, data security and confidentiality, and second, the proper utilization of local talent. When responsibility for policy, administration, and strategic projects is given to foreign firms, the domestic knowledge ecosystem weakens, and the risk of external influence on the decision-making process increases.

Today, India boasts a strong technological infrastructure, unmatched youthful talent, and growing entrepreneurial energy. This makes it the right time for the country to focus on building its own consulting industry. The startup culture and innovations emerging from engineering and management institutions can be translated into policymaking and corporate advisory capabilities.

Aatmanirbhar Bharat (self-reliant India) cannot be limited to manufacturing alone; it must also become self-sufficient at the levels of ideas and planning in order to be sustainable and complete. India must now reduce its dependence on the 'Big 4' and move toward a future grounded in indigenous thinking, local expertise, and self-confidence.

But how can this be achieved?

First, the government must create a "preference policy" for local firms — just as small and medium enterprises (SMEs) are given priority in certain government tenders, domestic institutions should be given opportunities in consulting projects as well.

Second, there must be a focus on building quality and transparency. The success of the Big 4 is not only due to their global brand or network — it also stems from the quality of their practices, robust reporting structures, and professionalism. Indian firms must adopt a similar level of professional commitment to gain the trust of both the government and the corporate sector.

Third, a strong partnership must be forged between academic institutions, policy organizations, and consulting firms to create a dynamic ecosystem. This will help align policymaking with local contexts and realities.

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